In today’s world of instant gratification and shopping online, customer service is often a lost cause among some of the largest corporations in the United States. Regardless of what executives and business owners have determined to be the driving factors behind large revenue numbers, customer service has proven time and time again to be an essential part to retaining clients for future purchases.
Learning from Your Customers
Getting noticed for your quality customer service starts with learning from your mistakes. Every company makes mistakes, whether those mistakes are on the service implementation level or on an individual representative level. Consumers expect these types of mistakes, but how you react to them and how you deal with the situation going forward is what makes a difference. Record and track every customer service issue your business has. Solve each problem as efficiently and as quickly as possible, and then implement changes so your customers are happy in the future.
Increased Revenue Growth
Revenue is always the bottom line for every business. While many managers and owners don’t realize this, the growth you experience as a business is often determined, or at least affected by the quality of customer service you provide. You can think of it as a viral effect. If a large portion of your customers experience exceptional customer service, they’ll recommend your business to people they know. This is a great way to grow without putting additional funds into advertising. The more customers you attract and retain, the larger your revenue will be down the line.
Competition Pricing: Customer Service Can Make a Difference
The sole reason for reducing prices for a product or service is to beat the competition. If you want to keep your income at a steady level and you want to stay out of the red, improve the quality of your customer service. Studies have shown that consumers would rather buy from someone who emphasizes quality customer service over rock bottom prices. So, instead of simply reducing your revenue, try increasing your customer service level. Inform your customers that you have far superior customer service than your competitors, and your prices are worth it.
It has been said that ‘customer service is the new marketing’ and with the success that businesses have had, it sure has proven itself as a modern method for attracting attention. Many companies that use Telesphere VoIP Solutions for their phone service provider can attest to how positive customer service can help with marketing. With the right equipment you can be set to dish out some stellar service and start a great report with your customers.
Customer service will always be a driving force in business as it provides that human element that makes your business more approachable. Even with all of the automated processes that dominate the customer service sector, people continue to want to push the right button the keypad to reach a live person. Become a driving force in your industry and focus on making your customers happy.
*Image courtesy of David Castillo Dominici / FreeDigitalPhotos.net