Category: Marketing

Cutting the Fat: 4 Marketing Areas Where You Could Be Getting More for Less

Many business owners do not like to trim their marketing budgets as they fear they may lose customers. While this is a standard thought, an entreprene... Read More »

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Remaining Memorable: How to Keep Your Small Business in People’s Minds

Building a small business can be a very exciting challenge, full of new obstacles and experiences. There are many factors that will determine the succ... Read More »

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Seven Key Strategies That Can Help You To Research A Market For Your Start-Up Business

Your website will generate enormous profits and high conversion rates if you first research the demographics of the potential customers to whom you ar... Read More »

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4 Tips For Giveaways That Will Make Customers Pound Down Your Door

If you own or manage a business, chances are good that you have at least given some thought to using some kind of promotional item, swag, premium--wha... Read More »

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Tradeshow Master: Six Tactics for Self-Promotion That Actually Work

Trade shows can be a wonderful way to create exposure, if you know how to leverage them correctly. It’s not enough to put out your sign and stand th... Read More »

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Starting Up A New Business: Four Ideas For Building Your Client Base

Building a client base is one of the many challenges that comes along with starting a new business. Fortunately, there are a number of things that you... Read More »

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Business Marketing Success: Five Risks You Should be Willing to Take

You should be willing to take a loss within your first six months of business. Very few businesses make money within their first six months of ope... Read More »

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How to Build an Army of Loyal Brand Ambassadors

Building a reliable brand results in a combination of techniques. The brand has to be seen as much as possible. The brand also has to have a good repu... Read More »

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Reward Programs Every Business Should Try

Reward programs are designed to incent loyal buying behavior. They encourage customers to become repeat customers by offering special discounts to par... Read More »

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4 Physical Marketing Techniques that Are Effective in the Digital Age

While the average business is raving about the benefits of online marketing, many have forgotten that many tried-and-true offline marketing strategies... Read More »

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